Melvin Saw

Media Planning Associate at WPP Media | 2025 MADE Finalists | Basta Alumni | BBA, CUNY Brooklyn College Class of 2025 |

Role
Media Planner at Wavemaker
Location
Brooklyn, NY, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Melvin Saw

I’m a Media Planning Associate at WPP Media with a passion for advertising, strategy, and…

Experience

  1. Media Planner

    Wavemaker

    Jul 2025 — Present · NY, US

    Assisted in the creation and optimization of media plans across digital and traditional channels, enhancing campaign effectiveness. • Collaborated with internal teams and external partners to ensure seamless execution of marketing strategies. • Analyzed performance data to inform future planning decisions, leading to improved ROI for clients. • Maintained detailed documentation and media flowcharts, ensuring transparency and organization throughout campaigns.

Education

  • Brooklyn College

    Business, Management, Marketing, and Related Support Services

  • The City College of New York

    Psychology

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Melvin Saw — Media Planner at Wavemaker in Brooklyn, NY, US | Unifers