Melody Freeman

About Melody Freeman

Over 18 years of CPG industry experience in sales, marketing and product development roles. Established success in developing and managing national accounts both in the US and Canada, as well as in Mexico, Europe and Asia. Proven success in setting and achieving sales and profit targets while effectively managing multi-million-dollar portfolios.Demonstrated success in the following areas: Sales, New Business Development, POG & POS Management, P&L Management, Sourcing, Art Direction Project Management

Experience

1. Key Account Manager

   The Clever Factory Inc

   Apr 2024 — Present · Nashville, TN, US

   One of three KAM’s responsible for managing retail accounts in the USAlso responsible for identifying new business opportunities and developing new retailer relationshipsWork with product team to analyze market and develop product and sales strategiesWork with TCF’s Hong Kong office to manage factory relationships, timelines and product manufacturingAssist in new product development to promote sales growth and meet customer needs (Private Label)

Education

• University of Southern Indiana

  B.S., Public Relations and Advertising

  2001

Skills

• Customer Relationship Management (Crm)
• E-Commerce
• Social Media
• Integrated Marketing
• Marketing
• Project Management
• Product Development
• Email Marketing
• New Business Development
• Brand Management
• Cross-Functional Team Leadership
• Packaging
• Media Relations
• Marketing Strategy
• Graphic Design
• Account Management
• Key Account Management
• Trade Shows
• Brand Licensing
• Pricing
• Toys
• Consumer Products
• Sourcing
• Market Planning
• Business Development
• Market Research
• Sales
• Product Marketing
• Sales Presentations
• Product Management
• Special Events
• Merchandising
• Leadership
• Retail
• B2b
• Customer Relations
• Forecasting
• Competitive Analysis
• Creative Direction
• Management