Melody Dodge

Director of Business Development @Harry Hynes Memorial Hospice

US

Formulate targeted objectives and initiatives to align with the agency\'s mission. Identify and develop new business opportunities while fostering excellent community engagement with healthcare professionals and organizations. Establish connections within the healthcare services sector, encompassing physicians, personnel from senior living communities, and local healthcare staff. Oversee the branding of agency and public-facing messaging. Collaborate with the agency’s clinical, donor development, and volunteer departments to maintain a unified goal and approach to excellent customer service and a positive patient and family experience. Coordinate all initiatives collaboratively to effectively convey the mission, vision, and values of Harry Hynes Memorial Hospice.Responsibilities also include managing and directing the marketing coordinator, and the community liaisons in the South Central and Southeast Kansas service areas. Provide marketing support to all departments. Oversee the design and creation of marketing materials, brochures, and other branded materials. Write, edit, and review internal and external communication messages for accuracy and appropriateness. Select and vet partnership agencies and vendors as required. Oversee all business development and marketing efforts of the agency, including public relations, social media, and website.

Wichita State University

BA