Matthew Ellis
Chief Product Officer at Encoura | Focused on making meaningful connections between students and institutions | Higher Education, Engagement, Technology
- Role
- Chief Product Officer at Encoura
- Location
- Kansas City, MO, US
- LinkedIn followers
- 500 followers
About Matthew Ellis
With over 20 years of leadership in higher education and technology, I am passionate about creating innovative and impactful solutions for students, educators, and institutions. As the Chief Product Officer for Encoura, I oversee a portfolio of actively growing products and services across Encoura, Encourage, Eduventures, Ruffalo Noel Levitz, and Anthology Lifecycle Engagement and Student Success solutions that leverage data, analytics, and insights to empower and transform the education ecosystem.My CliftonStrengths are Ideation, Activator, Maximizer, Relator, and Competition.
Experience
Chief Product Officer
Nov 2020 — Present
Lead product strategy and management, design/UX, data science, and strategic partnerships across Encoura portfolio of solutions (Encoura, Encourage, Eduventures, Ruffalo Noel Levitz, Anthology Lifecycle Engagement & Student Success). Drive innovation and cross-enterprise collaboration to deliver high-impact solutions for students, educators, and higher-ed partners.Executive sponsor/supervisor of the Anthology Lifecycle Engagement & Student Success General Managers and related business units over 600 team members.Served on Encoura’s core M&A team for the Oct. 2025 acquisition of Ruffalo Noel Levitz and Feb. 2026 acquisition of Anthology Lifecycle Engagement & Student Success, strengthening our enrollment management portfolio and expanding into retention and alumni advancement.Led strategy and execution for the Sept. 2025 acquisition of HAI Analytics, expanding Encoura’s predictive modeling suite and data science capabilities.Served as CPO for both Encoura and ACT in 2024, overseeing a combined $300M+ products and services portfolio through ACT’s acquisition by Nexus Capital, its transition to a Public Benefit Corporation, and Encoura’s spin-out as an independent Nexus portfolio company.
Education
University of Nebraska-Lincoln
Bachelor of Arts, Political Science
Rockhurst University
Executive MBA, Leadership, Strategy, Analytics, Communications
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