Melissa Jordan Grey

About Melissa Jordan Grey

Melissa Jordan Grey brings decades of experience as a creative technologist, marketing strategist, entrepreneur & digital media artist. As co-founder of video graphics company NewBlue, Inc, she\'s dedicated to assuring that it remains the fastest growing in live-to-post graphics technologies. Her mission to merge arts & technology is woven through the company\'s innovative offerings.After earning a degree in music/media studies at Indiana University (Phi Beta Kappa/ Summa Cum Laude), she received an International Radio & Television Society Summer Fellowship and later attended the University of Southern California\'s master\'s program in cinema-television before leaving to found her first company.Her interests led her to co-found The Blue Ribbon SoundWorks, which pioneered music technology, doubling in revenue and profit 5 years in a row. Grey composed the multimedia score for the City of Atlanta\'s \'96 Olympic bid. Her company’s AudioActive interactive music engine won Best of Comdex and soon was acquired by Microsoft.At Microsoft, Grey served in a variety of leadership roles, including busdev, creative direction, marketing & product design. Her group\'s Interactive Music Architecture found its way into PowerPoint, MSN, IE and Windows as part of DirectX. Pushing the limits, she created an online interactive music experience with musicians BB King, Cyndi Lauper and more. Before leaving, Grey worked in Microsoft\'s digital media division on personalized, convergence-centric digital media experiences.Passionate about empowering girls, she launched WOW in 2013, now a national STEM-based organization focused on engagement in FIRST Robotics. A seasoned creative director, playwright, filmmaker & songwriter, her work can be found on San Diego stages, major digital audio streams and Areasonica Records.Specialties- Seeing the forest for the trees- Bursting out of the box- Connecting the digital dots- Finding insight from hindsight and foresight- Communicating through powerful messaging

Experience

1. Chief Creativologist

   Mindsight By Melissa Jordan Grey

   Jan 2012 — Present · La Jolla, CA, US

Skills

• Mobile Applications
• Interactive Media
• Web Design
• Music Composition
• User Experience
• Content Strategy
• Marketing Strategy
• Social Networking
• Multimedia
• Mobile Devices
• Social Media Marketing
• Email Marketing
• Press Releases
• Digital Media
• Media Analysis
• Public Speaking
• Television
• Digital Strategy
• Web Development
• Sem
• Wordpress
• Online Advertising
• Digital Marketing
• Film
• Video Production
• Web Analytics
• New Media
• Social Media
• Monetization
• Product Management
• Online Marketing
• Analytics
• Saas
• Visual Studio
• Marketing
• Start-Ups
• Creative Direction
• User-Centered Design
• Blogging
• Mobile Marketing