Melissa Skarphol
Strategic Business Manager at TD Synnex
- Role
- Strategic Business Manager at TD SYNNEX
- Location
- Eau Claire, WI, US
- LinkedIn followers
- 500 followers
About Melissa Skarphol
Experienced Partnerships Manager with a demonstrated history of working in the…
Experience
Strategic Business Manager
Feb 2023 — Present · US
Develop and implement strategic market and product line business plans and programs to drive growth and achieve business objectives.Analyze market data to identify trends, opportunities, and potential areas for business expansion; create comprehensive reports and presentations.Lead vendor Quarterly Business Reviews (QBRs), fostering collaboration and alignment with vendors to drive mutual success.Act as the business owner for assigned vendor technology or product line, taking responsibility for its performance, growth, and market positioning.Serve as the go-to person for supporting vendor strategies and go-to-market plans, providing expertise and guidance to cross-functional teams.Identify volume and strategic customers, establish and nurture partnerships to drive business growth and market penetration.Create reports and deliver group presentations at vendor and customer sites, effectively communicating business insights, proposals, and solutions.Proactively develop innovative approaches to uncovering new business opportunities, staying ahead of market trends and competitor activities.Track progress against annual and quarterly plans, consistently monitoring and evaluating performance to achieve market growth and incremental sales.Act as a subject matter expert (SME) for vendor technologies and programs, as well as market segment technologies.Possess the ability to pivot quickly against the current strategy if proven ineffective, based on ROI and results.Cross-market complementary solutions into appropriate vertical segments, maximizing revenue opportunities.Refine growth plans on an ongoing basis, identifying ways to build margin through bundling, introducing third-party materials, etc.Identify in-demand products within the assigned product line and develop effective marketing strategies to build awareness and increase sales volume.Lead and collaborate effectively with cross-functional teams.
Education
Sartell High School
High School Diploma
2003 — 2006
Minnesota School of Business
Associate's degree
2006 — 2008
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