Melissa Rosenthal

About Melissa Rosenthal

I\'m a media and tech executive building the future of owned media at Outlever and sharing the journey, by leading my own newsroom, thestateofbrand.com. Previously, I was the CCO of ClickUp, CMO of Insight Timer, CRO of Cheddar and VP, Creative at BuzzFeed. I\'ve been featured in Forbes\' 30 Under 30, Business Insider’s 30 Most Creative People Under 30, and Digiday\'s \"Changemakers.\" I\'ve always been obsessed with the idea of net new value creation and enabling brands to own the conversations they care about while reaching their ideal customers. This passion led me to co-found Outlever. We transform brands into the #1 news source in their industry, enabling them to own the conversations their customers care about at an unprecedented scale, and give them the ability to establish true authority and reach key audiences in meaningful ways. Simply put, we open a net-new marketing and sales channel for ROI-focused B2B and B2C brands by turning companies into the voice of their industry. Curious how it works? I\'d love to connect.

Experience

1. Co-founder

   Outlever

   May 2024 — Present · San Diego, US

   Outlever is the enterprise intelligence company that turns its customers into the leading voice in their industry. By building them an owned media machine, we enable them to own the conversations their customers care about at scale, establishing authority and reach with the audiences that matter most

Education

• Marymount Manhattan College

  BA

Skills

• Film
• Entrepreneurship
• Integrated Marketing
• New Media
• Digital Strategy
• Management
• Digital Marketing
• Creative Strategy
• Digital Media
• Photography
• Native Advertising
• Graphic Design
• Social Networking
• Social Media
• Art Direction
• Social Media Marketing
• Advertising
• Facebook
• Content Strategy
• Marketing Strategy
• Online Marketing
• Creative Direction
• Online Advertising
• Marketing