Melissa Mroczek
Demand Generation Marketing Leader | B2B Growth, Pipeline & Revenue | Financial & Professional Services and DTC Consumer Products | Marathon Runner training for my first Ultra
- Role
- Founder CEO at Nomad Wax Co
- Location
- Omaha, NE, US
- LinkedIn followers
- 500 followers
About Melissa Mroczek
Demand generation and growth marketing leader with 20+ years of experience designing and executing integrated marketing programs that drive qualified pipeline, revenue growth, and sales alignment. I’ve built and scaled marketing functions in financial services, professional services, and high-growth organizations, partnering closely with sales leadership in matrixed environments. My work spans multi-channel campaign strategy, marketing automation, CRM optimization, KPI measurement, and budget ownership. Highlights include: Driving $10B in net new assets through B2B advisor marketing programs; Delivering $3M above revenue targets through integrated demand generation initiatives; Building marketing infrastructure that improves attribution, performance visibility, and ROI thrive in roles that connect strategy to execution and marketing initiatives to measurable business outcomes. Personal: Long-time runner who enjoys 1/2 marathons, marathons and training for my first Ultra in 2026! Also a hiker, skier and outdoor enthusiast who loves to read, draw and paint.
Experience
Founder CEO
Jan 2019 — Present · Omaha, NE, US
Scaled six-figure brand through full-funnel marketing, GTM strategy, and performance optimization.
Education
Mississippi State University
BS, BA, International Business
1995 — 2000
Universidad Panamericana
study abroad, Exchange Student
1997 — 1997
Skills
- New Business Development
- Proposal Writing
- Project Management
- Management
- Team Building
- Brand Development
- Project Planning
- Program Management
- Social Media
- Business Development
- Digital Marketing
- Leadership
- Hubspot
- Visual Communication
- Marketing Communications
- Strategic Communications
- SEO Copywriting
- Strategy
- Messaging
- Copy Editing
- Marketing
- Wizard
- Sales Presentations
- Social Media Marketing
- Copywriting
- Sales Management
- Branding & Identity
- Meat
- Brand Management
- Marketing Strategy
- Forecasting
- Strategic Planning
- Corporate Branding
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