Melissa M.
Brand marketing advisor, professional writer, entrepreneur, currently serving on the faculty of two New England universities.
- Role
- Pres CEO at B2b Brands
- Location
- Providence, RI, US
- LinkedIn followers
- 500 followers
About Melissa M.
Senior executive with a demonstrated history of designing strategically integrated marketing communications programs and brand renovations. Skilled in Business Planning, Market Research, Management, Direct Marketing, Social Media, Digital Strategies, Public Relations, and Content Marketing. A strong business development professional with a Ph.D.(ABD) from Temple University.
Experience
Pres CEO
Apr 2011 — Present
Brand Development| Integrated Marketing Communications| Content Marketing Strategy & Implementation| Social Media Strategy & Execution| Interim ManagementWe LOVE marketing in all it\'s many flavors, textures and styles. Inbound, outbound, new media, old media, multimedia - the more the merrier. Because with every new channel, tool, and technology we have one more tactic to apply against the winning strategies we create with our clients.And our clients are amazing. If your business-to-business enterprise is amazing (or you\'d like to be), connect with us here on LinkedIn, like us on Facebook, follow us on Twitter, and visit us on Pinterest. You\'re always welcome.
Education
Montclair State University
M.A., Education, Athletic Administration
Temple University
PhD (ABD), Curriculum and Instruction/Organizational Behavior
Rutgers University
B.S., Education
Skills
- Analytics
- Public Relations
- Internal Communications
- Business Strategy
- Demand Generation
- Business Planning
- Strategic Partnerships
- Strategic Communications
- Content Management
- Blogging
- Lead Generation
- Customer Acquisition
- Content Strategy
- Advertising
- Marketing Strategy
- Business Development
- Integrated Marketing
- New Media
- Management Consulting
- Customer Engagement
- Marketing Research
- Program Management
- Integrated Marketing Communications
- Strategic Planning
- Business Launch
- Enterprise Software
- Web Marketing
- Content Marketing
- Management
- Start-Ups
- Marketing Management
- Market Analysis
- Email Marketing
- Social Media Marketing
- PR
- Entrepreneurship
- Corporate Branding
- Product Management
- Market Research
- Leadership
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