Melissa Lekh
Marketing Manager at Allstate - MBA
- Role
- Agency Channel Associate Marketing Manager at Allstate
- Location
- Pittsburgh, PA, US
- LinkedIn followers
- 500 followers
Experience
Agency Channel Associate Marketing Manager
Aug 2020 — Present · Philadelphia, PA, US
Managed four senior marketing consultants who supported over 750 new Allstate agency owners countrywide through marketing group consultations. Focused on digital marketing and lead generation tactics result in a 100% engagement rate in social content and over 1.6 million marketing qualified leads to help agency owners achieve business growth.• Led strategic project from ideation, planning, and implementation to evolve the marketing consultation model and team structure to a modular approach. This created internal operating efficiencies through group consultations, consistencies across support type, and on-demand resources to drive agency self-service and resource efficiency.
Education
Miami University Dolibois European Center
European Experience
2012 — 2013
Miami University
Bachelor's Degree, Marketing and Entrepreneurship
2010 — 2014
Villanova University
Master of Business Administration - MBA, Marketing and Strategic Management
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