Melissa Koss
Marketing & Communications Strategy | Clinical Trial Marketing | Global Patient Engagement | Pharmaceutical Patient Recruitment
- Role
- Marketing Manager, Patient First Digital Solutions at Thermo Fisher Scientific
- Location
- Tampa, FL, US
- LinkedIn followers
- 500 followers
About Melissa Koss
Magic happens when brands embrace humanity and individuals lead with compassion. I am a strategic marketing & communications leader with 10+ years in advancing the missions of purpose-driven organizations through strategic marketing campaigns, communications projects and branding initiatives.Respect, integrity and performance excellence are at the heart of my approach. Here\'s a snapshot of my expertise and interests. Expertise & Skills- Marketing strategy and planning - Developing and managing results-driven, multi-channel marketing campaigns - Patient acquisition strategies - Collaborating across teams through program and project management - Working experience with digital marketing tactics; search engine marketing to support lead generation- Vendor and creative agency management - Project management Interests & Learning- Leadership development- Social and community impact - Marketing automation - Corporate social responsibility program design and implementation
Experience
Marketing Manager, Patient First Digital Solutions
May 2022 — Present · US
Education
University of Florida
Bachelor of Science
Skills
- SEO
- Strategy
- Social Media
- Social Media Marketing
- Integrated Marketing
- Email Marketing
- Public Relations
- Internal Communications
- Media Relations
- Copywriting
- Press Releases
- Strategic Communications
- Blogging
- Newsletters
- Marketing Communications
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