Melissa Baron
- Role
- Vice President at Ruder Finn
- Location
- Denver, CO, US
- LinkedIn followers
- 500 followers
About Melissa Baron
I\'m a communications and marketing leader with deep experience in helping brands grow…
Experience
Vice President
Aug 2022 — Present
Lead accounts in the pharma space. Duties include, but are not limited to- Play key role in development and review of yearly strategic plans and campaign plans, as well as end of year recap reports - Participate in onsite client strategic planning - Oversee planning, production and review process of four patient video shoots; including identifying organic growth opportunity for continued work - Oversee preparation and attend multiple media days for celebrity spokespeople - Draft and review press releases, key messages, Q&A, internal comms, social media posts, etc- Work with client LMR review processes and work with the team to apply to future materials - Manage and delegate to junior staff and direct reports, including navigating difficult conversations - Foster growth and development of junior staff - Build relationships with vendors and other external stakeholders (partner agencies, patients, etc.)- Play key role in the development and presentation of multiple virtual and in-person new business pitches - Manage projections, forecasts, accruals, budget tracking and invoicing
Skills
- Community Outreach
- Public Speaking
- Leadership
- Nutrition
- Editing
- Microsoft Office
- Press Releases
- Strategic Communications
- Public Relations
- Data Analysis
- Management
- Public Health
- Media Relations
- Research
- Social Media
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