Melissa Stankovich

Graphic Designer | Brand & Communications Specialist | Illustrator | Photographer | Content Creator

Role
Publisher Communications Director at Northeastern Retail Lumber Association
Location
Albany, NY, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Melissa Stankovich

Communications and graphic design professional with more than 20 years of experience who brings a high level of quality, sophistication, and creativity to all jobs put forth. Detail-oriented with strong skills in communications, brand strategy, publishing, content generation, production, graphic design, typography, and photography in both in-house and agency settings.Creative Director | Graphic Designer | Brand & Marketing Strategist | F••••••••@gmail.comCORE COMPETENCIES:Graphic Design (Print & Digital) & Typography • Illustration & Photography • Editorial & Publication Design • Advertising (Print & Digital) • Project Management • Content Curation & Editorial Planning • Writing, Proofreading & Copyediting • Social Media Marketing & Strategy • Brand Management & Strategy • Training & Mentoring • Budgeting & Fiscal Responsibilities • Adobe Creative Suite

Experience

  1. Publisher Communications Director

    Northeastern Retail Lumber Association

    Jan 2020 — Present · Rensselaer, NY, US

    Produces, manages, and designs the association\'s bi-monthly full-scale publication, the Lumber Co-operator, from start to finish: • Content curation and collaboration with industry experts• Writing, copyediting, and proofreading• Media planning• Works with internal advertising department and with advertisers• Design and layout of all publicationsAlso responsible for managing the communications department budget and purchasing, staff, as well as overseeing all association marketing initiatives and NRLA social media platforms.ACCOMPLISHMENTS:• Launched digital version of a print publication generating additional in revenue and increased member engagement.• Reduced print production costs by 20% in span of six publications.• Increased unique visitors over 1,500% and custom clicks over 2,200% on LinkedIn and increased Facebook reach over 30%.• Increased webinar participation by 260% through direct marketing efforts.

Education

  • New York University

    Art History, Criticism and Conservation

    1999 — 1999

  • The College of Saint Rose

    Bachelor’s Degree, Graphic Design

    1996 — 1999

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Melissa Stankovich — Publisher Communications Director at Northeastern Retail Lumber Association in Albany, NY, US | Unifers