Melissa Robson

About Melissa Robson

MEDICAL EDUCATION & MARKETING OPERATIONSMarketing, Sales, & Global Liaising | Consulting | Business StrategyResults-driven leader with 15+ years of cross-functional experience driving impactful education and training initiatives in the medical technology industry. Charismatic communicator skilled in delivering and strategizing meaningful corporate and customer communications that drive new product sales and product adoption. Proven financial oversight of large corporate budgets through executive project management and aggressive use of metrics. Self-motivated and ambitious leader committed to excellent customer service and building enthusiasm to inspire staff to operate at highest efficiency. Easily navigates various business systems.

Experience

1. Director, Regional & Local Education

   Medtronic

   Jun 2015 — Present · Memphis, TN, US

   Develop and define Medical Education strategies for the US Regional field organization providing a platform that allows peer-to-peer connections and access to thought leaders to encourage better patient outcome. Determine methodology: and best practices to offer added value to each therapy inside the regions and the customer. Collaborate with internal partners and business therapies to ensure multiple product lines executed and aligned with regional sales training needs and therapy adoption. Collaborate with Global regions to align Medical Education platforms, policies and procedures. Lead a functional team of US Field Education Managers, US and Global Program Managers and mobile training facility-Project & Product Management-Business Strategy-Operation Excellence-Global Expansion-Leadership -Enterprise Communications -Budgeting & Cost Control-Curriculm Development

Education

• Arkansas State University

  Bachelor of Science, Marketing

  1988 — 1993

Skills

• Capital Equipment
• Product Launch
• Spine
• Training
• Management
• Orthopedic
• Medical Devices
• Product Marketing
• Market Development