Melissa Parkos
Marketing and Entrepreneur Professional
- Role
- Marketing Manager at Best Buy
- Location
- Forest Lake, MN, US
- LinkedIn followers
- 500 followers
About Melissa Parkos
Currently open to new opportunities to reduce the drive time and expand my experience. Although I still own my own businesses (managed by a partner and amazing team while I work full-time); I am getting back to my roots in Marketing, Strategy, Product Marketing, Logistics or Branding. Having extensive knowledge in all aspects of marketing allows me to bring well rounded suggestions and plans to the table. I specialized in social media and internet marketing, but have experience on the full service marketing spectrum. I have worked for large corporations with a budget and owning my own small business with limited budget. That has forced me to know all opportunities based on the budget and needs - and get as creative as possibly with what you have to drive sales. I hold a bachelors degree in business administration (emphasis in marketing) from the University of Minnesota, as well as a MBA (emphasis in marketing) from Ashford University. I believe being well rounded with experience in large corporations and small businesses makes me a perfect candidate for array of positions.
Experience
Marketing Manager
Mar 2023 — Present · Richfield, MN, US
Lead cross-functional marketing teams and executing Marketing Plans- Identify OKRs and track to meet business goals- Create campaigns during key drive- times and Vendor launches- Align all Marketing campaigns and tactics to meet company and business goals- Business Category Strategy & Plan Creation - Build and Maintain Collaborative Partnerships with Key Stakeholders to meet goals- Manage multiple campaigns at a time and showcase strong written and verbal communication amongst all projects- Maintain budgets and manage financials by understanding ROI and profitability metrics.
Education
Växjö University
Bachelor of Business Administration (BBA), Minor in pshychology
2004 — 2004
Ashford University
MBA, Marketing
2009 — 2012
University of Minnesota
Bachelor, Business Administration; Marketing
2001 — 2005
University of Minnesota Duluth
Bachelor of Business Administration (BBA), Marketing
2001 — 2005
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