Melissa Ott
- Role
- Marketing Director at Legrand, North America
- Location
- Pittsburgh, PA, US
- LinkedIn followers
- 500 followers
About Melissa Ott
Melissa is a passionate, energetic, and ROI-driven marketing leader with exceptional…
Experience
Marketing Director
Oct 2020 — Present
Currently, oversee all marketing campaigns for designer collections and the residential market, while delivering successful go-to-market programs within retail, online/e-commerce, builder, showroom, and distribution channels. Responsible for directing the brand strategy and data-driven campaigns, while directing full-funnel digital activities targeting consumers and professionals across channels including social, advertising, product content, where to buy, community management, promotions, brand advocacy, and more. Optimize media mixes and channel marketing strategy to drive business results for organizational priorities and growth initiatives. Lead a team of TED Best of the Best award-winning marketing professionals.
Education
Duquesne University
B.A., Public Relations, Advertising, and Applied Communication
2007
Robert Morris University
Master of Business Administration - MBA, Marketing/Marketing Management, General
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