Melissa Manley

About Melissa Manley

As a strategic Account Director with over 12 years of dedication to surpassing client expectations, I have honed a keen ability to understand and anticipate client needs, fostering long-term partnerships and mutual success. ​ Leadership, to me, is not just about guiding teams towards achieving business goals; it\'s about inspiring confidence, encouraging innovation, and cultivating an environment where creativity and collaboration flourish. My journey has led me to lead high-performing teams across New Jersey and New York, where I have empowered individuals to unlock their full potential, instilling a culture of excellence and continuous improvement. My leadership is underscored by open communication, empathy, and a personalized approach, pivotal in optimizing team dynamics and operational success. I am recognized for my adeptness in blending strong business acumen with exceptional public speaking skills to advocate for service improvements and broaden clients\' access and affordability. My career highlights include: Pioneering automated onboarding processes Launching transformative sales campaigns Leveraging data analytics to drive customer engagement strategies Beyond these accomplishments, my strengths lie in executing strategic initiatives that drive organizational growth. I excel in engaging stakeholders, fostering strategic partnerships, and leading discussions that culminate in actionable insights and quantifiable achievements. My ability to simplify complex concepts into compelling narratives has been instrumental in my success, establishing me as a key player in every team I\'ve been part of. As the landscape of client management and operational excellence evolves, I remain at the forefront, leveraging my expertise in CRM dashboards, KPI reporting, and marketing campaigns to spearhead strategic initiatives. My commitment to client success, operational excellence, and organizational growth underpins my professional ethos, making me a valuable asset to any organization seeking to elevate their client management strategies and achieve ambitious business goals. Areas of Expertise: ​ Client Success | Operational Excellence | Organizational Growth | Strategic Initiatives | Client Relations | Team Leadership & Mentoring | Strategy & Vision | Project Execution | CRM Dashboards | KPI Reporting | Marketing Campaigns

Experience

1. Director, Vip Accounts Player Development

   FanDuel

   Jul 2021 — Present · Jersey City, NJ, US

   Responsible for the development of FanDuel\'s VIP player portfolio through means of managing multiple teams that are responsible for the reactivation as well as the continuation of use of FanDuel\'s products. Accountable for the communication, conception, development, and integration of FanDuel\'s use of technology products (including CRM systems like Salesforce, and telephony needs) that assist with the bridge between FanDuel\'s razor-sharp knowledge and world-class customer service, and exceptional relationships with VIP FanDuel players. Trusted to oversee the success of 2 important teams that focus on lapsed VIP players as well as potential VIP accounts that need a keen eye in developing healthy relationships with our users by means of our Responsible Gaming tools combined with excellent communication paths through our CRM systems.

Education

• Lincoln Tech

  Licensed Practical Nurse, Nursing Education

  2010 — 2011

• University of Georgia - Terry College of Business

  Certificate, Strategy and Leadership Forum

  2023 — 2023