Melissa Hoey
Product Marketing Manager
- Role
- Product Marketing Manager at Sensor Tower
- Location
- Boston, MA, US
- LinkedIn followers
- 500 followers
About Melissa Hoey
Melissa is a highly collaborative and detail oriented Product Marketing Manager. In this role she supports the go-to-market processes, enables internal sales teams to be more efficient and effective, and conducts competitive and market research.
Experience
Product Marketing Manager
Jun 2022 — Present
Work closely with product, sales, and marketing teams to bring new market intelligence products and features to market, crafting content and campaigns to gain and retain new clients-Create product collateral: blog posts, case studies, user guides, positioning documents, sales decks, and other content to support product launches-Lead competitive intel efforts to ensure our products are evolving as the market changes and are in line with the intelligence offerings of our top competitors to help our sales team win more deals.
Education
Denison University
Communication, English: Creative Writing, Communication, General
2014 — 2018
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