Melissa Hernandez
National Director, Sales & Business Development
- Role
- National Director Wholesale at Urban Remedy
- Location
- Denver, CO, US
- LinkedIn followers
- 500 followers
About Melissa Hernandez
Experienced Executive Leader with demonstrated history working in the health & wellness industry, specifically B-Corp Ultra Fresh food & beverages. Highly skilled in brand establishment, development, and market expansion. Strong skillset re: team leadership, cross functional team collaboration, general operations, market development & execution.Passionate about demonstrating audience captivating brand partnerships, community events, social media & media exposure.
Experience
National Director Wholesale
Mar 2019 — Present · Denver, CO, US
Identify and expand business outside of California to six additional US Regions. Establish strong brand awareness across the US. Demonstrates continued account growth and development among pre-existing regions and uncharted regions. Apply strategic planning to drive sales, secure customer loyalty, and generate new customers.Hired, trained, and oversee field team across the US. Support with weekly check-ins, set and execute quarterly fiscal goals, initiate customer engagement tactics, and demonstrate quality customer experience-both shopper and account based.
Education
Miami University
Bachelor's degree, Psychology
1998 — 2002
Skills
- Holistic Health
- Wellness Coaching
- Social Media
- Social Media Marketing
- Marketing
- Microsoft Office
- Sales
- Coaching
- Event Management
- Lifestyle
- Event Planning
- Yoga
- Public Speaking
- Wellness
- Teaching
- Fitness
- Nutrition
- Social Networking
- Customer Service
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