Melissa Coombs
Mom first. Vice President, Coffee News second.
- Role
- Vice President at Coffee News
- Location
- Waterville, ME, US
- LinkedIn followers
- 500 followers
About Melissa Coombs
From diamonds and pearls to franchisees and publications. I spent 10 years in the…
Experience
Vice President
Aug 2015 — Present · US
Essential Duties and Responsibilities:• Manage employees • Manage meetings, agendas, and accountability of work• Manage expenses for office • Develop organizational procedures and systems for office and publishers• Support and enforce initiatives and policies of the company • Catch all person for internal projects on day to day issues • Overall business administration for CN Head Office Sales: • Work with VP of Sales in creating and sending out the documentation for leads and publishers • Sell franchises• Manage and sell advertising for local editions of Coffee News• Point person for National advertising in Coffee News Franchise: • Manage a Mentoring Program with new publishers• Manage Ad Promotion with running• Intervention/dispute resolution with franchisees, Head Office, as well as liaison for advertisers of franchiseesMarketing:• Design and order marketing materials• Create advertising images and digital marketing images for use by Coffee News franchisees, as well as for local, national and international advertising • Manage the Coffee News social media and digital marketing program (Facebook, Instagram, LinkedIn)• Assist in the planning and implementation, as well as management of the annual marketing budget• Review and direct ad designs and coordinate with ad agencies for external marketing• Manage Google Analytics / AdWords content and reporting Project Management: • Project manager for FranConnect system • Point person for FranConnect system Training:• Assist with Internal and Publisher training • Coffee News College presentation - social media Customer Relations: • Customer relationship manager (liaison with publishers and leads) • Head Office customer service (leads, publisher advertisers, vendors, etc)Event Planning: • Plan and manage 3-4 Coffee News Colleges per year • Plan and manage the International Conference approximately every 18 months• Prepare and schedule any off-site meetings
Education
Thomas College
Masters
2005 — 2008
Tolland High School
High School
1996 — 2000
Thomas College
Bachelors
2000 — 2004
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