Melinda Stoker
- Role
- Integrated Marketing and Omnichannel Ccaas Strategist at Pfizer
- Location
- Redwood City, CA, US
- LinkedIn followers
- 500 followers
Experience
Integrated Marketing and Omnichannel Ccaas Strategist
Sep 2022 — Present · Redwood City, CA, US
For Pfizer: Creating Product launch plans for Pfizer Connect, including marketing partnership playbook, contact center predictive dialer launch plan, and support of 20 different brand launches. Increasing inbound calls over 25% and deepening customer engagement and satisfaction. For Simpplr: Created comprehensive content plan, thought leadership themes, assets, customer stories for multiple audiences: IT, HR, and IC decision makers. Achievements: Provided new content that increased Web traffic and leads by over 11%.
Education
Golden Gate MBA Program
MBA program, Marketing
University of Oregon Clark Honors College
Bachelor's degree, Journalism
University of Oregon Clark Honors College
Two BA degrees with Honors, Journalism and Telecommunications
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