Melinda McCrocklin
Senior Manager, Brand & E-Commerce
- Role
- Senior Manager, Brand & E-commerce at Pacific Cycle - Schwinn & Mongoose
- Location
- Madison, WI, US
- LinkedIn followers
- 500 followers
About Melinda McCrocklin
Expert Brand and Integrated Communications leader in marketing, branding and advertising…
Experience
Senior Manager, Brand & E-commerce
Pacific Cycle - Schwinn & Mongoose
Oct 2025 — Present · Madison, WI, US
Education
University of Michigan
Bachelor of Arts, College of Literature, Science and the Arts
1990 — 1993
Skills
- Account Management
- Interactive Marketing
- Online Advertising
- Social Media Marketing
- Brand Development
- Advertising
- Creative Briefs
- Digital Strategy
- Management
- Mobile Marketing
- Budgeting
- Marketing
- Budgets
- Creative Direction
- Marketing Communications
- Go-to-Market Strategy
- Product Management
- Digital Marketing
- Social Media
- Integrated Brand Marketing
- Market Planning
- Strategy
- Advertising Management
- Leadership
- Partnership Marketing
- Integrated Marketing
- Sales
- Management of Creative Teams
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