Melinda Church
Senior Manager, Digital Experience, North America Foodservice @General Mills
Signup · Get unlimited contacts
WORK HISTORY
Senior Manager, Digital Experience, North America Foodservice @General Mills
MN, US
Strategic leader focused on building capabilities to lead the future of Connected Commerce with the North American Foodservice (NAF) division at General Mills. Responsible for helping the business better understand customers and connect the dots across marketing and sales capabilities, to serve up smarter, more customized experiences.
ABOUT MELINDA CHURCH
As a marketing and digital experience leader, I am energized by opportunities to help people - individuals, teams, organizations. For the past 20+ years, I’ve been harnessing my creative and analytical mindset to build brands and leverage the power of data and technology. I am an enabler of change, engaging people to think strategically, stay grounded in the present, while also envisioning and creating the future. My early career provided a deep appreciation of brand strategy and how to build a strong presence that balances brand health and data-driven marketing. Over the years, those skills advanced with customer segmentation and journey work to build and drive demand. And my corporate and agency experience has given me a strong record of strengthening teams and advancing capabilities. I am always interested in hearing from brands that need change and discussing how to harness the power of people to turn challenges into opportunities and drive market growth.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.