Melina Acevedo

Creative Marketing & Content Director | Archetype AI & TED AI | Strategy, Storytelling & AI

Role
Content Marketing Lead at Archetype AI
Location
San Francisco, CA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Melina Acevedo

With 15+ years of experience in content production, marketing, and creative leadership…

Experience

  1. Content Marketing Lead

    Archetype AI

    Dec 2023 — Present · San Francisco, CA, US

    Develop, brief and execute integrated campaign strategies aligned with business goals, focusing on multi-channel and multi-segment campaigns to enhance audience engagement and boost brand awareness. Lead cross-functional collaboration with product, design, and sales teams to develop compelling narratives that communicate the value of multimodal AI and sensor fusion technologyProduce top-notch blog posts, videos, and social media campaigns to educate prospects, aid in product launches, and boost user acquisition.Perform market research and analysis to define product positioning for an effective go-to-market approachCollaborate across teams to ensure campaign alignment with customer needs, product offerings, and market demands.Look for vendors and partners for variety of projects.Oversee the development of creative and compelling campaign content that engages target audiences.

Education

  • Universidad Militar Nueva Granada

    Bachelor's degree, Multimedia Engineer

    2005 — 2009

  • Universidad Militar Nueva Granada

    Master's degree, Project Management

  • Nuestra Señora del Pilar

    High School/Secondary Diplomas and Certificates

    1992 — 2003

Skills

  • Art Direction
  • Entertainment
  • Screenwriting
  • Sound
  • Final Cut Pro
  • Camera
  • Music Videos
  • Advertising
  • Media Production
  • Creative Direction
  • Videography
  • Cinematography
  • Broadcast Television
  • Pre-Production
  • Broadcasting
  • Tv Production
  • Commercials
  • Digital Photography
  • Animation
  • Voice Over
  • Film Production
  • Video
  • Music
  • Final Cut Studio
  • Reality Television
  • Post Production
  • Video Editing
  • Premiere
  • After Effects
  • Motion Graphics
  • Show Runner
  • Video Post-Production
  • Film
  • Video Production
  • Television
  • Producing
  • Documentaries
  • Multimedia

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Melina Acevedo — Content Marketing Lead at Archetype AI in San Francisco, CA, US | Unifers