Melany Carvalho
Founder of Carva WebWorks & Scenty Blends | E-Commerce Marketing Manager
- Role
- Ecommerce Marketing Manager at Drinx Advisory Inc
- Location
- Boston, MA, US
- LinkedIn followers
- 500 followers
About Melany Carvalho
Marketing and customer experience professional with experience across retail, e-commerce,…
Experience
Ecommerce Marketing Manager
Jan 2025 — Present · Smithfield, RI, US
Oversee digital marketing and operations for a portfolio of liquor store e-commerce platforms, managing email, SMS, and Google Ads campaigns to drive online and in-app sales. Lead store event marketing initiatives using social media, radio ads, and other promotional tools to boost in-store traffic and brand visibility. Collaborate with developers to streamline the ordering experience and implement automated reporting systems for performance tracking and optimization. Focus on maximizing customer engagement across digital and physical touchpoints.
Education
Quincy College
Associate's degree, Business
2013 — 2016
Southern New Hampshire University
Bachelor's degree, Business Administration w/ concentration in Marketing
2020
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