Melanie Morris

Role
Director of Inbound Marketing at Avalara
Location
Seattle, WA, US
LinkedIn followers
500 followers

About Melanie Morris

Results-driven marketing executive with 15+ years specializing in building and scaling…

Experience

  1. Director of Inbound Marketing

    Avalara

    Jun 2022 — Present

    Lead a team of senior marketing managers driving acquisition strategy and demand generation campaigns across all segments. Develop global integrated marketing campaigns based on buyer journeys through paid digital, organic, events, paid syndication, email, and partners. Create process to scale cross-functional workstreams. Manage forecast, budget, and pipeline. Optimize planning through monthly reporting and data insights.

Skills

  • Customer Relationship Management (Crm)
  • Newsletters
  • Non-Profit Communications
  • Social Media Marketing
  • Marketing Communications
  • Capacity Building
  • Non-Profit Administration
  • Organizational Consulting
  • Digital Marketing
  • Leadership
  • Strategy
  • Nonprofits
  • Non-Profit Consulting
  • Crm
  • Research
  • Strategic Communications
  • Event Planning
  • Product Marketing
  • Public Relations
  • Project Management
  • Fundraising
  • Advertising
  • Management
  • Messaging
  • Marketing Strategy
  • Marketing

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Melanie Morris — Director of Inbound Marketing at Avalara in Seattle, WA, US | Unifers