Melanie Everhart

About Melanie Everhart

I’m a strategic marketing operations executive with over 24 years of experience driving enterprise transformation. I specialize in building governance frameworks, optimizing marketing processes, and enabling scalable, compliant, and member-focused execution.My leadership philosophy is rooted in clarity, accountability, and culture. I’ve led cross-functional teams through agile adoption, risk enablement, and operational transformation—delivering measurable improvements in efficiency, audit readiness, and team engagement. I’m passionate about empowering teams, protecting the brand, and driving outcomes that matter.

Experience

1. Associate Vice President, Communications Process & Governance

   Humana

   Oct 2025 — Present

   As AVP of Process & Governance within Humana’s Marketing Operations & Technology organization, I lead the development and oversight of enterprise-wide marketing processes and governance frameworks. My role ensures operational efficiency, regulatory compliance, and member-focused execution across all marketing channels and platforms.

Education

• Indiana University Southeast

  Bachelor of Arts (B.A.), Communications

  1997 — 2002

Skills

• Account Management
• Coaching
• Marketing
• Analysis
• Process Improvement
• Medicare
• Training
• Management
• Team Building
• Technical Writing
• Health Insurance
• Managed Care
• Strategic Planning
• Healthcare
• Marketing Strategy
• Leadership
• Product and Program Development
• Sales Operations
• Issue Resolution
• Editing
• Insurance
• Performance Development and Coaching
• Communication and Marketing Strategy Development
• Event Planning
• Sales
• Strategy
• Process Development and Improvement
• Training Facilitation
• Project Management
• Sales Support