Melanie Arnold
Director of Direct Mail, Segmentation and Loyalty, Consumer Fundraising at American Red Cross
- Role
- Director of Direct Mail, Segmentation and Loyalty at American Red Cross
- Location
- Omaha, NE, US
- LinkedIn followers
- 500 followers
About Melanie Arnold
I am an award winning fundraiser and non-profit professional that has been with the American Red Cross for over 15 years. During my time at the Red Cross I have worn many hats in both biomedical marketing and fundraising, from call center supervisor to marketing operations and segmentation manager. Currently, I am the Director of Direct Mail, Segmentation and Loyalty and I am focusing on breaking down silos by bringing people together to utilize the talents of data science, and cross channel colleagues. As a graduate of University of Nebraska at Omaha, I reside in Omaha, Nebraska. I am the mom of one very sassy tuxedo cat named Kitty. In my free time, I also volunteer for my condominium home owners association and enjoy planning and attending monthly wine and dine group outings.
Experience
Director of Direct Mail, Segmentation and Loyalty
Jul 2023 — Present · Omaha, NE, US
Education
University of Nebraska at Omaha
Bachelor of Business Administration (B.B.A.), Marketing/Marketing Management, General
2006 — 2009
Skills
- Multi-Tasked
- Project Planning
- Team Management
- Nonprofits
- Management
- Team Building
- Microsoft Word
- Team Leadership
- Analysis
- Marketing Strategy
- Leadership
- Program Management
- Account Management
- Passion for Success
- Customer Service
- Vendor Management
- Recruiting
- I3 Phone Systems
- Performance Management
- Crm
- Employee Training
- Microsoft Excel
- Project Management
- Strategy
- Marketing
- Customer Satisfaction
- Training
- Sharepoint
- Public Speaking
- Scheduling Management
- Marketing Operations
- Strategic Planning
- Social Networking
- Microsoft Office
- Sales
- Time Management
- Process Improvement
- Customer Experience
- Social Media
- Call Centers
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