Anneli Meisel

WORK HISTORY

EDUCATION

SKILLS

ABOUT ANNELI MEISEL

Insurance isn’t the hottest topic of conversation—but when you need it, it should work seamlessly, without friction or frustration. That’s exactly what we are passionate about: making insurance as painless and value-driven as possible, not just in coverage but throughout the entire B2B2X customer journey.At hepster, we specialize in custom embedded insurance solutions, helping our partners enhance their products and services with flexible, tailored coverage. But insurance isn’t just about the policy and its cold hard Terms and Conditions—it’s about integrating structural flexibility into every touchpoint, from customer experience to backend processes.Where I fit into all this isn\'t terribly important, though I am incredibly fortunate to have found a passion for startups, B2B Sales and Customer Success early on in my career. I thrive on building strong, scalable teams, strategies, structures, and processes that drive growth and long-term partnerships. I believe Sales and Success organizations cannot and should not operate in silos—nor do we hold sole responsibility for the marketability of a product or service—we are simply the coordinative front lines where product, process, and customer needs align. True success comes from cross-functional collaboration, ensuring that every department plays a role and takes ownership in delivering exceptional customer experiences and sustainable revenue growth.Let’s connect and talk about how embedded insurance can be a game-changer for your business.