Kumar Mehul
Demand Generation | B2B Inbound, ABM & RevOps | Pipeline Growth for SaaS, IT & CX | HubSpot Certified
- Role
- Demand Generation at ContactPoint 360
- Location
- Jaipur, RJ, IN
- LinkedIn followers
- 500 followers
About Kumar Mehul
Demand Generation professional with 8+ years of experience driving pipeline growth through B2B Inbound Marketing, Account-Based Marketing (ABM), and Revenue Operations (RevOps) across SaaS, IT, eCommerce, education, and healthcare sectors.At ContactPoint 360, I lead inbound demand generation strategy — building multi-channel campaigns that drive MQL-to-SQL pipeline, improving lead quality through targeted ABM plays, and aligning marketing initiatives with sales outcomes. I work closely with RevOps and sales teams to ensure full-funnel attribution and reporting that supports strategic decisions.Previously at NP Digital (Neil Patel Digital), I managed client servicing across enterprise SEO and digital marketing accounts — delivering measurable outcomes in organic growth, campaign ROI, and cross-functional team coordination.Core areas of expertise:• Demand Generation Strategy (Inbound & Outbound)• Marketing Automation (HubSpot)• Revenue Operations (RevOps) & Pipeline Attribution• B2B Lead Generation & Nurturing• SEO, Paid Media & Multi-Channel Campaign Management• Analytics & Performance Reporting
Experience
Demand Generation
Nov 2022 — Present · Bengaluru, IN
Lead end-to-end inbound demand generation strategy for a global CX company, managing multi-channel campaigns across paid, organic, and email to drive MQL-to-SQL pipeline growth.• Execute lead nurturing programmes targeting active accounts, improving lead quality and reducing time-to-conversion through personalised outreach and content strategies.• Own full-funnel attribution and RevOps reporting, aligning marketing KPIs with sales outcomes to provide visibility into pipeline performance and campaign ROI.• Manage marketing automation workflows in HubSpot, including pipeline development, nurturing sequences, and CRM integrations to support sales enablement.• Drive demand across SaaS and CX verticals, leveraging Google Ads, LinkedIn Ads, SEO, and content marketing to generate consistent inbound pipeline.
Education
Manipal University Jaipur
B.Tech, Computer Science & Engineering
2011 — 2015
Skills
- Social Media Marketing
- Search Engine Optimization (SEO)
- Search Engine Marketing (Sem)
- Microsoft Office
- Social Media Optimization (Smo)
- Digital Marketing
- Management
- Graphic Design
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