Meghna Bharat

About Meghna Bharat

Thank you for coming on to my profile!I’m a Communications strategist with 15+ years of building stories that travel well - across regions, leadership levels, and cultures. I’ve helped brands representing versatile sectors like Citi, Mercedes-Benz R&D, Freshworks, IndiaFirst Life, and VFS Global shape how they show up to the world through external and internal communications, employer branding, executive narratives, and digital-first storytelling.I thrive where strategy meets creativity, designing narratives that don’t just inform, but influence. From building comms engines from scratch, to leading storytelling that earned record participation and global recognition, to building EVP visibility across APAC, and driving digital campaigns that outperformed benchmarks, I’ve worked at the heart of reputation, culture, and technology.What sets me apart? A storyteller’s instinct, a strategist’s precision, and the ability to translate complex change into clarity and connection. Whether it’s humanizing AI-led transformations or shaping thought leadership for C-suites, I bring stories that stick.If you’re looking for someone who can take your brand voice from predictable to powerful, blending creativity with credibility - consider this my bat signal. 🦸‍

Experience

1. AVP - Communications

   Citi

   Aug 2022 — Present · Bengaluru, IN

Education

• University of Leeds

  M.A. Advertising and Marketing, Business studies, Marketing, advertising and strategy

  2008 — 2009

• University of Mumbai

  B.M.M., Advertising

  2005 — 2008

Skills

• Market Research
• Qualitative Research
• Brand Management
• Digital Marketing
• Marketing Research
• Marketing Communications
• Customer Insight
• Corporate Communications
• Consumer Insight Generation
• Advertising
• Strategy
• Branding & Identity
• Crm
• Integrated Marketing
• Consumer Behaviour