Meghna Sengupta
Sr Director Strategy @ Publicis Media | Marketer, Consumer Insights Specialist & Media and Brand Strategist
- Role
- Sr Director Strategy at Publicis Media
- Location
- New Delhi, DL, IN
- LinkedIn followers
- 500 followers
Advertising & MarketingView LinkedIn profile
About Meghna Sengupta
With over 15 years of experience in marketing, consumer insights, and media strategy, I…
Experience
Sr Director Strategy
Nov 2022 — Present · New Delhi, IN
Education
Kamala Nehru College, University of Delhi
Bachelor of Arts
Cranfield School of Management
Msc Strategic Marketing, Marketing/Marketing Management, General
2013 — 2014
Delhi University
Bachelors degree, Political Science
2006 — 2009
Modern School
High school, Arts and Economics
1997 — 2006
Skills
- Team Management
- Competitive Analysis
- Consumer Marketing
- Analytics
- Business Strategy
- Market Analysis
- • Designing Research Protocols and Conducting Field Work to Obtain Cutting Edge
- Fast-Moving Consumer Goods (Fmcg)
- Brand Equity
- • Understanding of Consumer Motivations and Behavior Across a Spectrum of Categ
- Statistics
- Strategy
- • Developing Brand Architecture to Significantly Increase Relevance to Consumers
- Consumer Behaviour
- Project Management
- Research
- Market Research
- Quantitative Research
- Qualitative Research
- Brand Management
- Consumer Behavior
- Competitive Intelligence
- Marketing Strategy
- Marketing
- Consumer Insight
- Brand Marketing
- Management
- • Selling Concepts, Ideas and Proposals
- Liquor
- Customer Insight
- Data Analysis
- Segmentation
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.