Megharaj Birje
Full Stack Digital Marketer | Co-Founder - Finnie App | PayMate | FirstCry | Invezta | Vodafone Idea | Marketing MBA - JBIMS
- Role
- AVP - Digital Marketing at Paymate
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Megharaj Birje
Collaborative leader, experienced in building, developing and managing large teams with…
Experience
AVP - Digital Marketing
Sep 2019 — Present · Mumbai, IN
Built and managed a profitable P&L for PayMate Mobile App, ensuring optimal allocation of resources and maximizing return on investment (ROI), powered with sustainable Acquisition, Growth and Retention strategies backed with impeccable planning and execution. Strategy Development and Meticulous Execution Customer Acquisition - Google SEM / SEA, Linkedin Ads, Facebook Ads, Instagram Ads, Youtube Ads, Influencer Marketing Customer Retention - Email, SMS, Whatsapp, Push Notifications, Growth automations Content Marketing - SEO, Quora, Press releases Advanced Analytics - CleverTap, Branch, AppsFlyer, Google Analytics P&L Management Brand Management Loyalty Marketing - To elevate customer engagement, retention and revenue Pricing and Revenue Strategies for revenue growth and sustained profitability Online Reputation Management (ORM) Conversion Rate Optimization (CRO)
Education
Jamnalal Bajaj Institute of Management Studies (JBIMS)
Master of Management Studies, Marketing
2014 — 2016
Finolex Academy of Management & Technology
BE Electronics, Electronics, Telecommunication
2007 — 2011
Skills
- Business Alliances
- Business Intelligence
- Management
- Team Management
- E-Commerce
- Affiliate Marketing
- Web Analytics
- Google Adwords
- Marketing
- Facebook Marketing
- Competitive Analysis
- Data Mining
- Marketing Research
- Google Analytics
- Social Media Marketing
- Online Marketing
- App Analytics
- Remarketing
- Analytics
- Data Analysis
- Market Research
- Mobile Analytics
- Microsoft Office
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