Meg Winters
Sr. Account Manager | Paid Media & Market Growth | Data-Driven Strategist | Outdoor Explorer
- Role
- Senior Account Manager, Client Experience at Goodway Group
- Location
- Ellensburg, WA, US
- LinkedIn followers
- 500 followers
About Meg Winters
I’m a Senior Account Manager specializing in paid media and market growth, helping brands turn performance data into strategic business decisions. With experience across Programmatic, Social, Search, media planning, and marketing mix modeling, I guide investment strategies that drive measurable revenue impact.I translate complex insights into clear, actionable narratives that inform long-term planning, strengthen retention, and uncover new growth opportunities. From leading QBRs to shaping forward-looking media strategies, I collaborate across teams and with senior stakeholders to align marketing with broader business goals.Known for my calm, solutions-oriented approach, I balance big-picture thinking with disciplined execution. I’m passionate about building trusted partnerships, developing scalable strategies, and delivering work that moves the needle.Team player — always.
Experience
Senior Account Manager, Client Experience
Nov 2022 — Present
Clients: Unleashed Brands, Fleet Feet, Bagel Brands (Einstein Bros. Bagels, Bruegger\'s Bagels, Noah\'s NY Bagels), Air Methods
Education
Grand Canyon University
Master of Business Administration - MBA, Business Administration and Management, General
2018 — 2020
Gonzaga University
Bachelor of Arts (B.A.), Public Relations
2009 — 2013
University of Oregon
M.A. Interdisciplinary Studies, Sports Business, Psychology, Journalism
2015
Skills
- Sports
- Leadership
- Athletics
- Marketing Communications
- Microsoft Office
- Research
- Salesforce.com
- Press Releases
- Keynote
- Blogging
- Organization Skills
- Newsletters
- Community Outreach
- Email Newsletter Design
- Google Analytics
- Photoshop
- Project Coordination
- Advertising
- Marketing
- Communication Skills
- Email Marketing
- Teamwork
- Event Management
- Public Relations
- Internal Communications
- Media Relations
- Sharepoint
- Social Networking
- Social Media
- Retail Sales
- Management
- Social Media Marketing
- Event Planning
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