Meghan B.

Senior Content Writer @Atrium

CA

As Atrium Digital\'s lead content writer, I oversee and implement deliverables for clients spanning multiple industries and sectors globally, including criminal law, FinTech, AML & KYC compliance, biomechanical engineering, tourism, and various other B2B and B2C companies. I have developed award-winning content including, but not limited to- Blogs- Newsletters- Landing pages- Success stories- Web Copy- Press releases- Social Media Copy, and more. My role involves forming longstanding relationships with a diverse variety of clients, including owners and stakeholders, to- Research and build their brand voice- Create and maintain a public persona that is relatable and relevant- Achieve program objectives using strategic planning and organization and exceptional written and verbal communication- Use storytelling and hard SEO data to create a leading online presence.In collaboration with the rest of the production team, I help to- Develop and implement campaign strategies- Oversee external parties such as freelancers and web developers and manage any issues that arise- Edit externally sourced content- Relay client feedback to relevant team members - Uphold the values of Atrium to both our direct clients as well as any outside parties as necessary. I have represented Atrium Digital (formerly Primal Tribe) while being interviewed on external podcasts and have been referenced by fellow marketing professionals in the Huffington Post. In this role, I also serve as a mentor for more junior team members, aiding them with content creation, client interviews, and project transitions as required.

University of Toronto

Foundations of Digital Marketing Management

University of Alberta

Bachelor of Arts (B.A.)