Meghan Daw Sedivy

Health and Wellness Strategy Manager @Fresh Thyme Market

Develop a targeted nutrition communication strategy for Fresh Thyme customers that ensures educational messaging is relevant and creates a call to action – helping our customers progress on their individual journeys to living healthier lives •Create nutrition training resources to be used by the operations team to deliver consistent, high-quality nutrition communication with customers •Leverage and select tools, educational techniques and forums to build Fresh Thyme attribute program to create health and wellness platform awareness, recommendations and use of food products and nutritional supplements •Develop vendor supported communication and engagement programs to be executed through various channels including but not limited to: in-store, e-commerce, digital, media and print to build and strengthen customer relationships •Collaborate with internal creative and agency resources to create nutrition content for print, e-commerce, digital, media and in-store events/programs, always aligned with our brand promise to help customers “get real” about living healthier lives •Develop and manage process review and approval of all nutrition content and communication resources •Responsible for managing PR agency media outreach, key communication elements and editorial •Responsible for ensuring nutrition programs and content support promotional activities and specific program launches set forth by Senior Leadership within the Fresh Thyme Farmers Market organization