Meghan Bracken

Experience

1. Director, Community Impact

   KPMG US

   Sep 1997 — Present · Montvale, NJ, US

   Director, Corporate Citizenship (2010 – Present)Lead the corporate citizenship function to develop and drive the strategy that support’s the firm’s commitment to our communities. Design, develop and oversee the implementation of the US firm’s national signature volunteer programs which focus on literacy and workforce readiness. Work with local area leadership to cascade messaging and activities for national programs to local execution. Ensure that citizenship activity and messaging ingrained in multiple aspects of KPMG’s business. Director, Community Sponsorships (20••••10)Responsible for the activation of KPMG’s sponsorship of the Major League Baseball program “Reviving Baseball in the Inner Cities” as well as the positioning of the firm as a socially responsible corporate citizen through community outreach, events and sponsorships. Included volunteer recruitment, communications, branding and creation of educational materials for high school students. With MLB created the “RBI for RBI” Scholarship. Program received Cause Marketing Halo Award for National/Local Coordination.Senior Director, Sponsorships, Events & Multimedia (2002 – 2007)Responsible for positioning the Firm’s brand through sponsorships, events, reward & recognition and relationship building programs by providing strategic counsel to Firm leadership, Product, Industry & Regional marketing directors about the role and value the sponsorship and event marketing channel can play in helping them reach their business objectives. Primary contact for all national corporate hospitality, rewards and incentive programs including Ryder Cup, U.S. Open, Masters, PGA Championship and Final Four.Director, Event Marketing (1997 – 2002) Responsible for department operations in addition to the execution of strategic sponsorships, events and reward programs.