Meghan Blood

Experience

1. Director of Marketing - Bok Center & Arvest Convention Center

   Oak View Group

   Sep 2023 — Present · Tulsa, OK, US

   Lead and manage a team of 7, fostering a collaborative environment to achieve both departmental and organizational goals across 2 venues- Develop and oversee comprehensive marketing plans for ticketed events, tenant teams, and in-house productions, including group sales, media relations, direct mail, promotional campaigns, and more- Shape and manage the public relations strategy for the facility, cultivating strong relationships with media, industry influencers, and key community partners- Create memorable and one-of-a-kind activations to enhance the attendee & artist/tour experience and drive engagement at events- Work closely with the booking team to ensure successful post-event strategies and to support booking efforts, providing marketing and promotional insights to secure future events and shows- Partner with the convention center sales team to create tailored marketing strategies that drive event bookings, enhance client relationships, and ensure seamless event execution- Collaborate with the OVG Hospitality team to develop and oversee creative marketing strategies for new concession stands, grab-and-go markets, and innovative revenue-generating initiatives such as souvenir popcorn buckets, cups, and drink specials- Collaborate creatively with internal teams to design and produce marketing collateral, ensuring alignment with brand guidelines- Maintain brand integrity by overseeing logo usage and ensuring compliance with brand standards across external partnerships and sponsorships- Produce key collateral annually, including marketing plans, annual reports, industry trade ad campaigns, client events, and special initiatives-Continuously assess marketing efforts and sponsorships to ensure optimal ROI and the most effective use of resources.

Education

• University of Oklahoma

  Bachelor, Advertising

  2006 — 2010

Skills

• Advertising
• Social Networking
• Social Media Marketing
• Broadcast
• Online Advertising
• Interactive Marketing
• Marketing
• Social Media
• Event Management
• Media Planning
• Public Relations
• Radio
• Digital Media
• Digital Marketing
• Competitive Analysis
• Market Research
• Marketing Communications