Megan Riggi
Experiential Marketing Leader | Senior Vice President | Client Services Leader | Building Meaningful Brand Experiences & Strategic Impact
- Role
- SVP, Client Services at BeCore
- Location
- Milwaukee, WI, US
- LinkedIn followers
- 500 followers
About Megan Riggi
With nearly two decades of expertise, Megan excels as a Client Services Leader, partnering with top-tier companies throughout the US and Canada. Her devotion to experiential marketing drives her to craft unforgettable moments that forge lasting connections between consumers and renowned brands like Nike, Microsoft, Visa, Alaska Airlines, Amazon, Red Bull, Fanatics, MLB, Comcast, NBCUniversal, Lowes, Nissan, and more.While experiential marketing is her cornerstone, Megan\'s diverse background spans partnership marketing, integrated campaigns, social media, talent management, and passion-driven programming in Sports, Gaming, Music, and Entertainment. This breadth enables her to bring an all-encompassing approach to her day-to-day responsibilities.Megan possesses a natural talent for nurturing genuine, collaborative relationships, which has proven instrumental in cultivating successful programs that yield remarkable outcomes. Her spirited and perceptive demeanor fosters strong, multicultural teams that thrive in supporting complex organizational structures.
Experience
SVP, Client Services
May 2025 — Present
Senior executive leading the Client Services department at BeCore, driving strategic client relationships and agency growth.As a key member of the Leadership Team, responsible for shaping and executing the agency’s vision, strategic planning, financial stewardship, and overall business management.Trusted advisor to clients across diverse industries, leveraging deep market insight and competitive knowledge to deliver innovative, impactful solutions that exceed expectations.Leads cross-functional collaboration with agency leaders to set strategic priorities, optimize resources, and drive transformational initiatives that fuel growth and operational excellence.Oversees financial performance of the Client Services department, ensuring profitability, efficient budgeting, and smart resource allocation aligned with agency goals.Champions a culture of creativity, accountability, and continuous improvement, inspiring teams to push boundaries and deliver meaningful results.Proactively identifies new business opportunities and partners closely with Business Development to expand the agency’s client portfolio.Committed to positioning BeCore as a trusted, forward-thinking partner in the experiential marketing industry.
Education
Canisius College
BS
Skills
- Digital Marketing
- Mobile Marketing
- Brand Management
- Marketing Strategy
- Event Planning
- Social Networking
- Brand Awareness
- Crm
- Photoshop
- Account Management
- Marketing Communications
- Direct Marketing
- Sponsorship
- Email Marketing
- Online Advertising
- Public Relations
- Sports Marketing
- Event Management
- Marketing
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