Megan T.

Senior Paid Search Manager | SEM, PPC, AI-Powered Media Strategy | $20MM+ Budget Leadership

Role
Paid Media Manager at Assembly Global
Location
Nashville, TN, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Megan T.

As a seasoned digital marketing professional with over 10 years of experience, I specialize in helping clients achieve their business goals through data-driven strategies that deliver measurable results. With an expansive background spanning a wide range of industries, I excel at listening to and understanding each client’s unique objectives to craft solutions that drive both immediate impact and long-term growth.My expertise includes managing multimillion-dollar ad budgets and leading high-performing teams to execute seamless, impactful campaigns. Whether it’s building brand awareness, generating leads, or scaling revenue, I leverage the full digital ecosystem—paid search, social media, display advertising, and email marketing—to deliver high-value outcomes for clients.What sets me apart is my commitment to fostering long-term partnerships by exceeding expectations and aligning strategies with the evolving needs of each business.If you’re seeking a results-oriented marketer with a proven track record in driving growth, managing complex campaigns, and leading teams to success, let’s connect.Specialties: • Team Leadership & Interpersonal Skills • Marketing & Fundraising Strategy • Strategic Planning & Budgeting • Analytical Skills & Performance Reporting • Cross-Department Collaboration • Prospecting & Client Relationship Management

Experience

  1. Paid Media Manager

    Assembly Global

    Oct 2022 — Present · Nashville, TN, US

    Assembly is made of the ingredients of the modern agency, bringing together data, talent, and technology to deliver a connected set of solutions for media + more to the best brands on the planet. We’re home to more than 1,500 of the industry’s top talent, who bring unmatched global omnichannel media expertise + data, technology, and business consulting capabilities that help brands find the change that fuels growth. Assembly is a proud member of Stagwell, the challenger network built to transform marketing.• Managed a $20MM+ annual ad budget across Google Ads, YouTube, social media, and programmatic channels, driving measurable ROI for B2C clients.• Increased foot traffic by 30% and reduced cost per store visit by 20% for a retail client through strategic channel reinvestments and creative enhancements.• Secured increased annual budgets from clients by demonstrating consistent ROI improvements and presenting compelling performance insights.• Managed a global team of 8 SEM specialists, maintaining seamless alignment across time zones and driving the effective execution of workflows.• Spearheaded the migration from Zoho to Monday.com for global project management, training cross-functional teams in the U.S. and India to enhance operational efficiency and task accountability.• Developed and refined performance dashboards using Datorama, enabling data-driven decision-making through real-time KPI visualization and improved strategic

Education

  • Anne Arundel Community College

    Associates of Business Management - Advertising/Marketing

    2012 — 2014

Skills

  • Event Planning
  • Employee Training
  • Contract Negotiation
  • Content Management
  • Office Administration
  • Windows
  • Marketing
  • Spreadsheets
  • Microsoft Word
  • Team Leadership
  • Google Maps
  • Microsoft Office
  • Sales
  • Online Advertising
  • Organizational Development
  • Travel Arrangements
  • Organization Skills
  • Office Equipment
  • Adobe Photoshop
  • Social Media Marketing
  • Google+
  • Microsoft Outlook
  • Gmail
  • Google Apps
  • Research
  • File Management
  • Google Earth
  • Communication
  • Strategic Planning
  • Google Docs
  • Inventory Management
  • Coaching
  • Customer Retention
  • Customer Service
  • Data Entry
  • Mechanics Liens
  • Customer Relationship Management (Crm)
  • Google Calendar
  • Microsoft Access
  • Editing

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Megan T. — Paid Media Manager at Assembly Global in Nashville, TN, US | Unifers