Megan Pakes
Product Marketing Director @ Microsoft AI | Launching and Scaling Products with Data-Driven Insights | Amazon, eBay Alum
- Role
- Director of Product Marketing-microsoft Ai at Microsoft
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Megan Pakes
I am a strategic global product marketing leader with over 10 years of experience at Amazon and eBay, specializing in go-to-market strategies, product launches, and influencing product roadmaps. I’ve worked across B2B and B2C markets, including advertising, subscriptions, and retail, where I’ve successfully led cross-functional teams to drive material growth and innovation. My deep curiosity and forward-thinking mindset drive me to understand customer and team needs, enabling me to develop actionable strategies that adapt to changing business realities. I solve complex challenges through collaboration, aligning cross-functional teams to drive execution, remove roadblocks, and deliver impactful results.Career highlights:Led go-to-market strategy for a $1 billion/year global advertising product, optimizing ROAS and CPC performance by identifying key growth segments and influencing the roadmap with impactful new features.Drove Business Prime’s 300% YoY growth in EU paid subscriptions by leading country expansion launches, implementing awareness campaigns, and creating scalable frameworks that reduced feature launch times by 20%.Accelerated eBay Live’s revenue growth by 3x through conducting customer research, refining positioning, developing key segmentation strategies, and leveraging insights to optimize messaging across marketing channels and product touchpoints, increasing viewership by 68% YoY.
Experience
Director of Product Marketing-microsoft Ai
Oct 2025 — Present · Redmond, WA, US
Education
University of Wisconsin-Madison
Bachelor of Science
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