Megan Asher
Manager, Audience Marketing @The Home Depot
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WORK HISTORY
Manager, Audience Marketing @The Home Depot
Atlanta, GA, US
Brand Awareness - Help drive demand creation by creating brand awareness activities for internal associatesOrganic Initiative Execution: Lead and support cross-functional project teams to manage and execute high value initiatives, special projects and requests for Marketing and Business leadersManage online and offline marketing programs throughout the project lifecycle; including discovery and initial assessment, program definition, negotiation of key partnerships, development of creative, program launch, measurement and reporting that supports execution of the planning and activation processStrategy Formulation and Activation: Design and conduct analysis to evaluate customer and market landscapes, competitors, and current business strategies to build an enterprise brand strategy and channel communications plan consistent with our multi-channel marketing strategies
EDUCATION
Florida State University
BS, Retail Merchandising and Product Development
ABOUT MEGAN ASHER
Experienced Merchandise Planner with a demonstrated history of working in the retail industry. Skilled in Trend Analysis, Microsoft Word, Sales, Retail, and Textiles. Strong marketing professional with a BS focused in Retail Merchandising and Product Development from Florida State University.
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