Megan B.

Digital Experience Specialist at NextEra Energy Resources

Role
Digital Experience Specialist - Email Marketing at NextEra Energy Resources
Location
Columbus, OH, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Megan B.

As an accomplished senior communications and marketing professional with 20 years of…

Experience

  1. Digital Experience Specialist - Email Marketing

    NextEra Energy Resources

    Apr 2023 — Present · Juno Beach, FL, US

    Manages the digital email communications strategy and execution for the NextEra Energy Resources digital advocacy team-Responsible for multiple, simultaneous email newsletters to support more than 140 wind, solar and battery storage development projects across the nation-Using HubSpot, manages the email channel including message development, basic HTML, testing, deployment, quality control, research, analytics and optimizations-Leads audience engagement, email channel governance, metrics tracking and maintaining best practices.

Education

  • Florida Atlantic University

    Certificate in Marketing

    2015 — 2015

  • Stetson University

    Bachelor's Degree, Music (Voice) / Communications

    2002 — 2006

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Megan B. — Digital Experience Specialist - Email Marketing at NextEra Energy Resources in Columbus, OH, US | Unifers