Meinhard Kellewald
Head of Design and Client Experience @Dennemeyer
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WORK HISTORY
Head of Design and Client Experience @Dennemeyer
Munich, DE
Dennemeyer is a global full-service provider for innovation protection and Intellectual Property rights (patents, trademarks, designs, copyrights). The offer comprises payment services, management software or apps, AI driven search and analytics, legal defense as well as strategic IP consulting.In my role I develop and lead a design unit.Action focus: Leading a design team of UI-UX and digital designers (publishing, video, 3D)/ Product evaluation and conception, digital strategy / Brand management, consistency of both brand world and digital experience: entry points and client journeys, CX, visual systems / Creative direction / Workflow optimization, production planning and management of complex projects with multiple stakeholder parties incl. budgets / Design team development, hiring, talent search / Creative work sessions, advocating a culture of client-centered, innovative thinking and digital disruption
EDUCATION
Hochschule für Gestaltung Offenbach
Postgraduate Programme in Visual Communication for Film
University of the West of England
Bachelor (BA Hons) Graphic Design
ABOUT MEINHARD KELLEWALD
Building cross-disciplinary design teams as a shared service unit within a company, driving innovation and sustainable digital growth. Services comprise of applications and related brand worlds, websites incl. stores, feature concepts, design systems, AR journeys and more experiences evolving around the user. Core activities are ideation and conception, UX and CX, creative direction, design performance by agile workflows, talent and team development. In my role I advocate authentic brand life, customer empathy and real passion for digital service solutions.
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