Mohd Yusuf
Marketing Solutions @ Google | Ex ITC | MBA - TAPMI
- Role
- Marketing Strategist at Google
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Mohd Yusuf
After 3+ years of building impact across Fortune 100 (Google) and FMCG giant (ITC), I…
Experience
Marketing Strategist
Jun 2024 — Present · Gurgaon, IN
Spearheading revenue growth as a Media Specialist, managing a multimillion-dollar quarterly portfolio and navigating success in a dynamic digital ecosystem.•Proficient in AI-powered performance marketing tools including Performance Max, AI-based bidding strategies, dynamic ad personalization, and more.•Leading the design and execution of A/B tests for innovative formats like Performance Max, leveraging value-based predictive bidding to drive profitability and strategic outcomes.•Driving annual go-to-market (GTM) strategies with precision, grounded in robust budget forecasting and multi-quarter One-Google advertising initiatives. Focused on delivering full-funnel impact through automation, advanced measurement, and seamless collaboration with cross-functional teams.
Education
T.A.Pai Management Institute, Manipal
PGDM-MSM, Sales and Marketing Operations/Marketing and Distribution
2020 — 2022
Integral University, Lucknow, Uttar Pradesh
Bachelor of Commerce Honors, Marketing/Marketing Management, General
2015 — 2018
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