Morgan D.
Digital Marketing at The WNET Group
- Role
- Digital Marketing & Fundraising Specialist at The WNET Group
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
Experience
Digital Marketing & Fundraising Specialist
Feb 2022 — Present
Head the mobile/SMS fundraising program, managing a texting program with upwards of contacts for 6 brands-Orchestrate the complete end-to-end development of monthly membership renewal campaigns and six annual email and SMS campaigns, driving member onboarding, membership retention, engagement, and conversion-Salesforce Marketing Cloud Email/Newsletter Production-Spearhead cross-functional collaboration among communications, events, programming, editorial, and analytics teams on planning, development, copyediting, and launch of 7 weekly newsletters promoting the latest PBS programming on both broadcast and streaming platforms, leveraging Salesforce Marketing cloud tools and automations
Education
University College Dublin
Exchange Student
2017 — 2017
University of Maryland College Park
Bachelor of Science - BS
2014 — 2018
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