Mylynn Lynch

Senior Business Acceleration Consultant at 84.51˚

Role
Senior Businesses Acceleration Consultant at 84.51˚
Location
Cincinnati, OH, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Mylynn Lynch

I’m an influencer with a passion for research and a fascination with consumer and shopper behavior. I’m always looking for ways to understand why people do the things that they do. I believe that data can uncover trends and unlock insights that give businesses the edge they need to succeed in today’s market. Give me a problem and I’ll show you how data can position you for success.

Experience

  1. Senior Businesses Acceleration Consultant

    84.51˚

    May 2021 — Present · Cincinnati, OH, US

    Coordinating stakeholders and teams to execute an “always on” Fuel Point promotions for the enterprise• Collaborates with Fuel Loyalty Lead to offer insights into our strategic approach and execute tactics that support the goals of the Fuel Program and the Free-to-join tier of the Loyalty program• Innovate ways to bolster the Fuel Program and the Loyalty program overall• Assist in leading cross-functional teams to execute with excellence Fuel Point promotions and measurements• Support the coordination of communications to internal and external stakeholders regarding Fuel Program metrics • Help teams troubleshoot issues related to aspects of the Fuel Point program• Consult with both internal and external teams on utilizing Fuel Points as drivers for various strategies and tactics• Coordinate Fuel Point promotions in new store less markets• Lead cross-functional team meetings and communications related to the Fuel Point program and the Loyalty team• Provide quarterly recommendations to the Promotional Planning team based on their goals and metrics from previous campaigns• Work with the Fuel Point Lead to achieve the annual Fuel program OKRs• Review Fuel Point marketing messages and communications• Own the task of updating relevant resources and reference materials for the Fuel Point program• Work to stay aware of trends and competitor innovations in the market

Education

  • Walnut Hills

    High school Diploma

    2004 — 2008

  • Roosevelt University

    Masters, Integrated Marketing Communications

    2010 — 2012

  • Bradley University

    B.A. Communications - Advertising, Advertising and Marketing

    2004 — 2008

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Mylynn Lynch — Senior Businesses Acceleration Consultant at 84.51˚ in Cincinnati, OH, US | Unifers