Marco Dalić

Product Owner @Layer2 Leading Solutions

Hamburg, DE

As Product Owner for ShArc & Layer2 Cloud Connector, I am responsible for driving product development, aligning business goals with customer needs, and ensuring the successful delivery of high-value features to the market.ShArc is particularly special to me, as I conceived the product idea and took the lead in developing it from concept to market launch. This involved identifying market needs, creating the product strategy, and overseeing the entire development cycle to ensure ShArc meets customer expectations and delivers measurable value.Key responsibilities include- Developing and maintaining a clear product vision that aligns with the company’s strategic goals- Conducting market research and engaging with customers to identify pain points and ensure solutions address real-world challenges- Prioritizing the product backlog to deliver maximum value and ensure timely delivery of key features- Collaborating closely with development teams, sales, and marketing to translate customer requirements into actionable tasks- Gathering and integrating feedback from beta testers, end users, and stakeholders to continuously improve the product- Monitoring product performance post-launch and identifying opportunities for iterative improvements- Acting as the voice of the customer to ensure all product decisions are aligned with user needs and expectations.Achievements- Successfully guided the launch of ShArc, a groundbreaking solution for SharePoint storage optimization, from initial concept to market entry- Established scalable processes for incorporating customer feedback into the development lifecycle- Strengthened cross-departmental collaboration to ensure alignment on product goals and deliverables- 3rd place in the Microsoft Startup AI competition By combining customer-centricity, strategic planning, and hands-on collaboration, I deliver products that create measurable value for customers and drive business growth.

Paderborn University

Bachelor of Science - BS, International Business Studies

Universidad de Murcia

Wirtschaftswissenschaften