Monica Cotturone

About Monica Cotturone

I specialize in bringing structure to complex marketing environments by designing the systems behind execution. With over seven years of experience leading high-volume creative and campaign portfolios in the insurance industry, I focus on aligning intake, prioritization, and delivery processes so teams can operate with clarity, efficiency, and confidence.My work sits at the intersection of marketing, operations, and cross-functional collaboration. I’ve led hundreds of initiatives annually while improving how work moves through organizations by refining workflows, strengthening governance, and creating greater visibility into capacity, timelines, and priorities. I’m particularly energized by identifying friction points and building practical solutions that help teams scale without losing quality or momentum.As a PMP-certified professional, I bring both operational discipline and a collaborative leadership style. I believe the most effective project and program environments are built on clear communication, shared understanding, and thoughtful process design, not just timelines and task lists.At Hagerty, I’ve had the opportunity to combine process with purpose, partnering across creative, marketing, and business teams to deliver work that reflects high standards and strong collaboration. For me, success is not just about delivery. It is about creating systems where great work and great teamwork can thrive.

Experience

1. Brand & Marketing Project Manager

   Hagerty

   Jul 2015 — Present

   Leading creative operations and project execution for enterprise brand and marketing initiatives across campaigns, events, and digital channels.• Lead a high-volume creative and marketing portfolio of 250+ initiatives annually, managing intake, prioritization, and delivery across cross-functional teams to ensure on-time campaign execution and clear visibility into creative capacity and timelines.• Design and refine creative intake and workflow processes to improve prioritization, reduce rework, and increase transparency across stakeholders, enabling more predictable delivery and better resource alignment.• Serve as a central connector between business units, designers, writers, and production teams, translating strategic objectives into structured execution plans while proactively identifying risks and removing delivery barriers.• Drive continuous process improvements within the creative project management platform (Workfront), strengthening governance, adoption, and reporting accuracy to support data-informed decision making and operational efficiency.• Develop operational frameworks and documentation to standardize creative workflows, approval processes, and campaign delivery, improving cross-functional collaboration across marketing initiatives.

Education

• Liberty University

  Master of Science, Marketing

• Regent University

  Bachelor's degree, Communication, General

  2005 — 2007

• University of Virginia School of Continuing and Professional Studies

  Certificate in Leadership

• University of Virginia

  Leadership Certificate

• Liberty University

  Master's degree, Marketing and Project Management

• University of Virginia School of Continuing and Professional Studies

  Graduate Certificate in Project Management, Project Management

• Regent University

  Master of Arts, Journalism

• Regent University

  Master's degree, Journalism

  2007 — 2010

• University of Virginia

  Certificate of Project Management

• Regent University

  Bachelor of Arts, Communication and Media Studies