McKenzie Reeves Decker

About McKenzie Reeves Decker

I help leadership teams scale their businesses without losing what makes them special. For 15+ years, I\'ve worked with small business founders struggling with operational chaos, misaligned teams, and growth that feels overwhelming—and I\'ve built systems that bring clarity, accountability, and sustainable growth.At System & Soul, the only operating framework designed to help small business leadership teams, we:Build better accountability and mutual trustDevelop clear, actionable strategiesExecute effectively and know the next best step for growthCreate a \"System\" that brings everything together (the structure, language, and processes to run a business effectively) and keep the Soul—the \"why\" that gives purpose to the work.What can you expect with System & Soul? Streamlined decision-making through clear processes A common language to unify leadership teams The right people in the right roles, fully engaged Measurable results and accountability at every level A communicated vision that everyone in your company can rally behindWhat clients say:\"Doubling in size would have been impossible without the clarity that System & Soul brought to our company.”\"System & Soul is WAY better than anything we’ve ever done. It’s not even close.”\"We now have 100% right people in the right seats, and our communication is in total alignment.”Let’s build a business you’re proud of—one with aligned leadership, real accountability, and the strategy to get things done. Learn more about System & Soul → https://systemandsoul.com/ Subscribe to my weekday newsletter → Grab my book Renegades: Break Rules. Find Freedom →

Experience

1. Co-founder Chief Operations Officer

   System & Soul

   Feb 2020 — Present · Atlanta, GA, US

Education

• Vermont College of Fine Arts

  Master of Fine Arts (MFA), Creative Writing

  2017

• Berry College

  Bachelor of Arts (B.A.), Public Relations, Advertising, and Applied Communication

  2010 — 2013